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Is Black Friday Less Frenzied Because of Early Opens?

Is Black Friday Less Frenzied Because of Early Opens?

With Black Friday now starting on Thursday, will that mean more spending?

Black Friday, with its traditionally long lines, standard pushing and shoving, and discount doorbuster deals, is off and running, but it seems a little less frantic this year as many shoppers got a jump on bargain-hunting at retailers that opened Thanksgiving evening.

Retailers are waiting to find out if the decision to open some stores on Thanksgiving evening will cause shoppers to spend more over the two days, or whether the usual Black Friday purchases will just be spread out over the extended shopping period.

Some chains are already proclaiming that the start of the holiday shopping season is a success. Wal-Mart says its customers bought 2.8 million towels, 2 million TVs, 1.4 million tablets and 300,000 bicycles. 

 

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